AI Insights · Timothy · January 2022
Top 5 Beauty Retail Apps on Android in Hungary Q4 2021
In Q4 2021, top beauty retail apps in Hungary on Android saw varying trends in downloads and active users, with notable performances from Notino and Mein dm.
Performance of Top 5 Beauty Retail Apps on Android in Hungary Q4 2021
The fourth quarter of 2021 witnessed diverse performances among the leading beauty retail applications on the Android platform in Hungary. Here’s a detailed look at the trends for each app, based on data from Sensor Tower.
Notino: perfumes and cosmetics saw a notable increase in weekly downloads mid-quarter, peaking at 766 in the week of November 22. Active users followed a similar upward trend, reaching a high of 2.6K in the same period before slightly declining to about 2K by the end of December.
Mein dm experienced a steady rise in weekly downloads, starting at 157 in late September and reaching a peak of 325 in mid-December. The app's active users also grew consistently, peaking at 2.3K in mid-December.
Douglas Parfüméria showed a significant increase in weekly downloads from mid-November, starting at 52 and reaching 239 by mid-December. However, there was no data available for active users.
Crystal Nails had fluctuating download numbers, with a notable spike to 301 in the first week of November. Despite this peak, the download numbers varied considerably throughout the quarter.
SUGAR Cosmetics: Shop Makeup experienced a mixed performance. Downloads showed an early peak of 158 in early November, followed by a decline. Active users peaked at 197 in mid-November but saw a gradual decrease to 60 by the end of December.
For more detailed insights and trends, visit Sensor Tower.